About the Label

Clan of Cro designer, Kendall Eckerd Falcon, is known for her balance in compositions, playful silhouettes & delicacy in detail. Her work is created for real expressive women, with boundless aspirations and an artful view of the world. 

Composed of transitional pieces that can live in a wardrobe from season to season, the label is brought to life by calculated craftsmanship, versatile design traits and implementing a sustainable approach in use of textiles, by sourcing luxury vintage and dead stock fabric from all over the United States.

The Clan of Cro vision is to adapt a slower form of fashion, to give clothing a longer life cycle. In order to preserve this unique quality, each collection is run as a limited edition. Each piece is meant to exist as real part of a woman's lifetime, to collect moments and stories, to exist beyond trend and continually evoke timeless sophistication.